1
Decide whether you wish to have your bridal makeup done
in your home/venue or if you want to go to a salon/mall on your wedding
day. If you like the convenience of having someone come to you
directly on your wedding day then seek out makeup artists that are
freelance and mobile in your area.
2
Decide whether you want both your wedding day makeup and hair arranged at the same location.
If this is a requirement for you, then conduct a web search for makeup
artists and hair stylists in your area. Many bridal makeup artists also
provide hair styling and can accommodate this type of request.
3
Ask around and get referrals. Ask your friends,
family, coworkers and hairdresser if they can recommend a good makeup
artist and if possible, look at the makeup artist’s portfolio to see if
you like the artist’s work yourself! If you’re having your wedding
planned by a wedding planner, ask if they have any makeup artist
suggestions, because they should have at least one.
4
Review several makeup artist websites from your chosen area.
Look at their portfolio of work and decide if their style of makeup is
similar to your own. When looking over the images, check for things such
as skin tone matching, attention to detail and if they include any
current bridal makeup trend pictures in their portfolio of work. The
portfolio is everything, and don’t try to ignore what you don’t like.
5
Create a list or bookmark your favourite bridal makeup artists, including the ones who have been recommended. Contact them and ask around or visit, as required.
6
Know what to look for. A top makeup artist should
demonstrate an open and friendly manner on the phone. Be sure you have a
calm and confident feeling when you’re speaking with them. If they
exude a calm and natural manner over the phone they will likely be this
way in person and will keep you calm on your wedding day
One of the best and most authentic ways to source a stylist these days can be through social media.
There are so many platforms of social sharing that finding a stylist
through Instagram may be the answer to our heart – whoops, I mean hair.
The top two social platforms used by stylists and salons to post their
work are Facebook, Instagram, and Pinterest. Log into your account and
search and scroll different hashtags to find stylists near you. Since
hashtags group photos by key word, it collects and curates everyone that
has had a conversation about a specific topic. Some examples of
hashtags to search may look like this: #matrixhair #houstonstylist
#dallashair #sandiegosalon – they could also be more general like
#balayage #pixiecut #hairgoals etc.
As you scroll through hundreds of images that flood your feed (thanks
to your new BFF the hashtag), select pictures that catch your eye. If
you think, “Hey that looks nice,” click on it. It will take
you to the stylist’s profile or bio page where you have a close look of
their portfolio. From here, read the comments section for reviews.
Not all in search of a new stylist are into the whole social media
craze. Ever met someone who feels like Snapchat is just the government’s
way to spy on us? Ok, maybe that’s a little far out, but hey, that’s
why search engines like Google, Yelp and StyleSeat are great resources.
Check reviews and browse pictures of passionate stylists.
Social media may be considered “the new word of mouth” but don’t
forget there’s still the original word of mouth which is perfect for
those that aren’t big on technology. Chatting with friends and coworkers
happens naturally and you never know what great resources or ideas they
may have.
Also, if you see hair that speaks to your #hairgoals, stop the girl or
guy, compliment them, and ask what salon they go to! Trust me, people
are honored to give out their stylist’s information. People want their
hair to look flawless, but it’s more than the hair itself. Over the
years, people form a bond and close relationship with their stylist – a
compliment to their hair speaks volume of their stylist and they want
nothing more than to promote their friend and hair guru.
2. Ask the Right Questions When You Decide on a New Stylist
Years of experience isn’t everything. We see credentials and
accolades hanging on the wall at a doctor’s office – seeing
professional credentials can grant a sense of peace and comfort.
However, this mentality doesn’t necessarily translate in the stylist
world. Your first thought might be to ask, “How many years have you been cutting hair?”
While this is a very valid question, the years alone aren’t everything.
Years behind the chair don’t add up a PHD in haircoloring, cutting,
styling or weaving. While experience aids in wisdom and knowledge, a
stylist should also be continuing their education on new technologies
and techniques to keep up on the ever-changing trends of hairstyling.
A true stylist needs to continue their education in order to
provide their clients with the latest trends in hair. Ask about the
stylist’s educational background, how often the stylist enrolls in
educational experiences, courses or events. My rule of thumb is the more
the better. If the stylist you’re visiting cares about you as their
client, their career, and their industry, it is in their own best
interest to be “in the know” of all new innovative trends and
technology…..you want dream hair …not dated hair!
3. Take the First Step & Consult with A New Hair Stylist
Once you’ve done all your homework and research, what do you do with
the information? How do you know if this stylist is still going to be
right fit for you?
Make an appointment at the new salon for a conditioning treatment or
blow out. This step allows you to personally meet the stylist and see
his or her skills without breaking the bank (or potentially snipping off
way too much). Use this time to ask the questions about their
expertise and accomplishments. And most importantly, get a feel of their
personality to see if it fits with yours. Education, accomplishments,
years of experience and portfolio play key roles but a stylist’s
personality will either make or break the deal.
4. Now Just Tie the Knot
The last step is to formally establish a stylist-client relationship.
The best relationships are formed when each party’s personality
compliments each other. As for me, I’m blunt, funny, outspoken, honest
and to-the-point. I’m an entertainer type. Sometimes, I randomly bust
out singing. I love to laugh and make others laugh. I’m also confident
in my skills and knowledgeable in my craft. In comparison, my colleague
stationed next to me is super sweet, soft-spoken and loving. She loves
her craft and is extremely knowledgeable and talented too. Although her
clients may compliment my work, they are not likely to be sitting in my
chair because our personalities are so different. They are more
comfortable with their stylist’s personality type and the same goes with
my clients. The reason people stay twenty years with a stylist is
because they like how their stylist makes them feel. If I’m ever away
and a colleague takes care of my client in my absence, I can trust them
to do a great job. However, when I return, my clients always say things
like, “I loved him! They did a great job but he’s just not……YOU!”
I hope this helps in finding your perfect hairstylist. Do your research,
find your hair inspiration via social media, the web or the grocery
store. Make a relatively inexpensive “test” appointment. Hold out for
the personality that fits yours like a glove and you and your
“hairapist” can conquer the world.
Matrix can help you find your perfect stylist – check out the Salon Finder tool to search a salon in your area: http://www.matrix.com/salonfinder
Lauren Green-Vega believes passion and education are the keys to the
industry. Best known for her color and technical cutting skills, Vega
brings over a decade of experience. As a Matrix Educator and certified
Color Master, she empowers stylists to create and learn to their fullest
ability. Her color, dress work and fashion forward styles can be found
in magazines like: ‘Sophisticate’ and ‘Hot Hair.’
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